WESTERN BELT
22,000円
デザイナーは、寺田典夫。2018年秋冬コレクションよりYOKEをスタート。
素材やパターンにこだわり、スタンダードなアイテムにコンテンポラリーな要素をプラス。ユニセックスで着用できる洗練されたアイテムを提案。
ブランド名の「ヨーク(YOKE)」は、「繋ぐ」、「絆」、「洋服の切り替え布」といった意味を持ち、ブランドのコンセプトに通じている。原料→糸→生地→裁断→縫製→仕上げという、一連の工程には多くの人が関わっており、それらが「つながる」ことでできあがるのが洋服であると捉え、「モノがヒトをつなぎ、ヒトがヒトをつなぎ、ヒトがモノをつなぐ」という想いがこめられている。
The designer is Norio Terada, who started YOKE from the Fall/Winter 2018 collection.
Adhering to materials and patterns, YOKE adds contemporary elements to standard items. The brand proposes sophisticated items that can be worn by unisex customers.
The brand name "YOKE" means "to connect," "bond," and "switching cloth of clothes," which is connected to the concept of the brand. The brand name "YOKE" means "connecting," "bonding," and "switching cloths for clothes," which is in line with the brand concept. Many people are involved in a series of processes such as raw materials, thread, fabric, cutting, sewing, and finishing, and the brand believes that clothes are created when these processes are "connected.
素材やパターンにこだわり、スタンダードなアイテムにコンテンポラリーな要素をプラス。ユニセックスで着用できる洗練されたアイテムを提案。
ブランド名の「ヨーク(YOKE)」は、「繋ぐ」、「絆」、「洋服の切り替え布」といった意味を持ち、ブランドのコンセプトに通じている。原料→糸→生地→裁断→縫製→仕上げという、一連の工程には多くの人が関わっており、それらが「つながる」ことでできあがるのが洋服であると捉え、「モノがヒトをつなぎ、ヒトがヒトをつなぎ、ヒトがモノをつなぐ」という想いがこめられている。
The designer is Norio Terada, who started YOKE from the Fall/Winter 2018 collection.
Adhering to materials and patterns, YOKE adds contemporary elements to standard items. The brand proposes sophisticated items that can be worn by unisex customers.
The brand name "YOKE" means "to connect," "bond," and "switching cloth of clothes," which is connected to the concept of the brand. The brand name "YOKE" means "connecting," "bonding," and "switching cloths for clothes," which is in line with the brand concept. Many people are involved in a series of processes such as raw materials, thread, fabric, cutting, sewing, and finishing, and the brand believes that clothes are created when these processes are "connected.
