In 1996, Yasuhiro Mihara launched the footwear brand "Mihara Yasuhiro."
In 1993, he enrolled in the Department of Textile Design at Tama Art University. He began teaching himself to make shoes in 1994 while still a student. In 1996, with the backing of a footwear manufacturer, he launched "archi doom." After graduating from university, he changed the name to "MIHARAYASUHIRO," marking its beginning as a collection brand.
Known for ideas that transcend existing boundaries and deeply insightful design work, his brand continues to garner attention both in Japan and abroad for its footwear, as well as for its stoic yet playful approach to clothing design.